Bioware defends Day One DLC

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Bioware defends Day One DLC
Online Development Director talks at GDC Europe

Hope you’re sitting comfortably, because you’re about to get your knickers in a twist!

Fernando Melo, the aforementioned Bioware Director, defends the timing of DLC release, arguing that Day One DLC satisfy fans that both want it immediately and after their game has been completed.

"[C]ontrary to what you might hear on the internet...fans do want more content."

I’m not sure the internet would actually disagree there, but he continues,

“[it] just means you're making it available on their time. They choose when to pick that up. It's not based on us. It's not based on some first-party release schedule. It's there, if they want it they can pick it up day one. If they don't, they can wait until they've finished their game."

Melo elaborated, explaining that DLC often goes into production just before the game proper is completed. So it is not a case of content being swiped from the disc. He states DLC is often developed in conjunction with the primary experience to better eliminate the post launch wait.

Melo isn’t daft though. He understands the scepticism this admission is bound to invoke,
"they will take whatever you're saying as like, 'you're lying to us.' That will always be there. The only way that that's going to go away is you fast forward a few more years, where this is just normal. Every game is digital from day one. Every game is an ongoing service, almost like an MMO, where on any given day new content shows up."

So folks, does this smooth everything over? Or do you still call bullsh*t?

Either way, you can’t fault Bioware their transparency on this issue...


Bioware defends Day One DLC on ClickOnline.com


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